FIBEP Spring Summit: How Metaverse can change comm game?
At the end of March, FIBEP held its Spring Summit in Athens. The association brings together companies working in media monitoring and communication measurement. This time, one of the thought-provoking topics presented at the summit was the Metaverse. The buzzword we often hear. For most of us, it is an unknown world. We have no […]
Athens host the 1st FIBEP Spring Summit
The two-day FIBEP summit begins today in Athens. The Spring Summit is a new format launched by FIBEP in March this year that brings together three events: copyright, tech and sales. “After 2 years of virtual events I am very excited that FIBEP members are meeting again in person. I believe that the event will provide our members […]
President Zeman’s Christmas message has been criticized among his supporters for promoting the vaccination.
All three highest constitutional officials gave their Christmas or New Year’s speech to the nation. The first to speak was President Miloš Zeman on December 26. Then, on January 1, shortly after noon Senate President Miloš Vystrčil gave his speech while Prime Minister Petr Fiala addressed the Czechs on the same day at 8 pm. The […]
Many vaccinated against Covid refuse the third dose
The topic of the third dose of COVID-19 vaccine resonates strongly in the media. While articles with positive sentiment towards vaccination dominate in the traditional media, the social networks are dominated by negative contributions, even among users who have already received the first and second doses. People are afraid of possible side effects, question the […]
Czech website Infomore scored in the international competition AMEC Awards
The AMEC Award, a worldwide competition of media analysts, announced the 2021 winners. The Infomore.cz website, which is a joint project of the Faculty of Social Sciences (Charles University), the Faculty of Medicine (Masaryk University in Brno) and NEWTON Media, scored in the category focused on effective planning, research, and evaluation in communication. The winning team of […]
Mall Group acquisition: How did Czech and Polish media react?
At the beginning of November, the media reported that the Polish e-commerce group Allegro had agreed to buy Czech online retailer Mall Group and the logistics company WE | DO. This is the fifth largest sale of a domestic company or its stake to a foreign owner in the last ten years in terms of the transaction […]
Analyzes mapping the media coverage of vaccination brought us shortlisting for AMEC Award 2021
Newton Media, together with the Faculty of Social Sciences, Charles University in Prague, and the Medical Faculty of Masaryk University in Brno, was shortlisted in the prestigious media intelligence competition AMEC Award 2021. Newton scored with the Infomore.cz project, which sheds light on misleading information about the COVID-19 pandemic. Within the project our team analyses […]
Babiš and Okamura reign over Facebook, Twitter is the domain of SPOLU (Together) and Bartoš rules on Instagram
Among the election leaders, SPD chairman Tomio Okamura has the most Facebook followers. The profile of Prime Minister and ANO Chairman Andrej Babiš is the most followed on Twitter, but this platform is dominated by the representatives of the SPOLU coalition. Ivan Bartoš, chairman of the Czech Pirate Party, is the most successful on Instagram. […]
Sharp criticism of health ministers. Social media users rated Petr Arenberger the worst, and Adam Vojtěch the best.
Since March 2020, when the first Covid-19 cases appeared in the Czech Republic, four different ministers have led the Ministry of Health. Roman Prymula enjoyed the greatest media coverage, although he held the post for the shortest period. Adam Vojtěch was rated the best by social media users, mainly for his hard work and communication […]
The new study: Social Resonance – What Moves the Czech Republic
Together with STEM / MARK and Newton Media, the AdHackers agency completed an extensive analysis of moods in Czech society during the coronavirus pandemic. The study combines the analysis of traditional and social media with quantitative research. The media analysis covers the period from February 2020 to April 2021, while the data collection in the […]
Newton Media is introducing a new feature to automatically transcribe podcasts and YouTube channels.
Newton Media offers its clients premium service podcasts and YouTube video transcription. Selected Czech podcasts and YouTube channels are divided into three packages according to the nature of the content – business, news, and reviews from the automotive industry. Newton responds to the growing popularity of podcasts, of which more than 1,000 were created in […]
Smokers rate tobacco and e-cigarette heating devices more rigorously than experts
Almost half of Czech smokers use tobacco heating devices or e-cigarettes, so-called vaporizers. As Newton Media’s media analysis shows, social media debaters are much stricter when it comes to the ratings of such devices than experts. While addictologists see the main potential of e-smoking products in the treatment of tobacco addiction, the lay public criticizes their […]