Blog

How does the role of public relations change in the age of artificial intelligence? And how to approach the measurement of the impact of communication in a world where trust becomes a rare currency? These and other questions resonated at 26# PR Brunch, which took place on September 4 at the PressCentre of the Czech Press Agency. The event was organized by PRAM Consulting together with NEWTON Media and ČTK.

In today’s fast-changing world, it is no longer enough for companies to focus only on the domestic market. Global trends affect virtually every industry, from technology to finance to customer behavior. Companies that are able to monitor them in time and adapt their strategy to them gain an edge over the competition. In this article, we will show you how to systematically monitor trends and use them to the benefit of your business.

At the end of March, FIBEP held its Spring Summit in Athens. The association brings together companies working in media monitoring and communication measurement. This

The two-day FIBEP summit begins today in Athens. The Spring Summit is a new format launched by FIBEP in March this year that brings together three

All three highest constitutional officials gave their Christmas or New Year’s speech to the nation. The first to speak was President Miloš Zeman on December 26.

Since March 2020, when the first Covid-19 cases appeared in the Czech Republic, four different ministers have led the Ministry of Health. Roman Prymula enjoyed