Our monitoring for ECHA includes print media, online sources and newswires. The output is a selection of relevant reports together with their summaries in English. We also prepare monthly infographics and analysis, as well as annual reports, based on qualitative and quantitative analyses, which gives the ECHA communication team feedback on the extent to which their cooperation with specific media is reflected in the institution’s media image. This service is provided based on the EU´s highest standards.

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How to measure your communication. Barcelona Principles 3.0
Since 2010, the so-called Barcelona Principles have been summarizing the way to measure and evaluate corporate communication and PR. Their concept was created by the